You know
- Your services and products
- Your customers
- Your goals
- Your business story
S2 WEBCRAFTER · AI WITH STARLIGHT2
A website is
just the beginning.
Describe your business and goals. We build a professional website and digital system around them, connecting content, visibility, and business tools that grow with you.
Already have an account? Log in.
Packages from €49 / month · hosting, CMS, and S2 support included
No obligation. You don't need technical specifications to get started.
- Your business Goals · Needs · Growth
- AI analysis Solution proposal
- CMS Content management
- S2 Documents Business documents
- S2 eInvoice E-invoice issuing
- Online sales S2 COLD2
- Analytics Visits and conversions
- SEO Greater online visibility
YOU KNOW YOUR BUSINESS. WE KNOW TECHNOLOGY.
You lead the business.
We take care of the digital side.
You don't need to know how to build a website, optimize content, or connect business tools. Tell us about your business, and we will take care of planning, building, and technical support for a solution that can grow with you.
We take care of
- Website design and development
- Content and SEO
- Technology and hosting
- Maintenance and development
CONNECTED IN ONE SOLUTION
Everything that supports your digital growth
Website
Content
Visibility
Business tools
Automation
Support and growth
FROM BUSINESS DESCRIPTION TO A FINISHED SOLUTION
A simple process.
Thoughtfully handled behind the scenes.
After you sign up, we guide you through a few simple steps. The system and S2 team take care of the technical work.
Describe your business
In your workspace, tell us what you do, who you serve and what you want to achieve.
We analyze your needs
AI reviews your business context, compares competitors and recommends the best direction and messaging for your business.
We define the structure
We plan the content, functionality and path that helps customers reach you.
We prepare three directions
You receive three distinct proposals shaped around your goals.
You choose a direction
Review the proposals and choose the approach that best represents your business.
S2 builds and reviews
We build with proven components and review the solution before launch.
We launch and keep developing
We publish your website and continue supporting and improving it.
The questionnaire is part of your signed-in workspace the public landing page first takes you to account creation or login.
YOU ARE CHOOSING MORE THAN A TEMPLATE
Three directions.
Three ways to show up online.
WebCrafter proposes approaches based on your goals you review them and choose the one that fits your business best.
View business examples
Conversion-focused
For businesses where new enquiries, calls, and a clear next step matter most.
/ TAILORED DIRECTION A /
Balanced
Presents your company, services, references, and values with a simple path to contact.
/ TAILORED DIRECTION B /
Premium positioning
For businesses looking to build a distinctive brand, trust, and a sense of quality.
/ TAILORED DIRECTION C /FROM AN IDEA TO A REAL PROJECT
Solutions already at work
for real clients.
Every project is shaped around the business, its people, and its goals.
AI + S2 TECHNOLOGY
AI helps identify what is needed.
S2 controls how it is built.
WebCrafter uses proven S2 components and advanced technology. AI helps analyze and prepare suggestions, while S2 reviews the selected solution before launch.
- Fast and responsive
- Security as part of maintenance
- SEO-ready structure
- Built for long-term upkeep
- 01Your business
- 02AI analysis
- 03S2 components
- 04Build
- 05S2 CMS
- 06Launch
YOUR WEBSITE KEEPS WORKING AFTER LAUNCH
Manage your content
without technical skills.
S2 CMS lets you update content, photos, services, and news. The AI assistant can help prepare changes, which you review before publishing.
- Update content and photos in one place.
- Get help preparing changes.
- Review suggestions before publishing them.
You: Add a new Emergency repairs service.
AI assistant: I've prepared suggested changes in several places.
- Services
- Homepage
- Navigation
- SEO details
Review changesPublish
MORE THAN A WEBSITE
One platform.
More ways to support your business.
Start with a website and consider additional S2 services when your business needs them.
Website and CMS
A professional website, hosting, and content management.
S2 Documents
Store and manage business documents in one place.
DMS / business documentsS2 eInvoice
A module for issuing and managing electronic invoices.
Availability and integrations are confirmed before activation.Online sales
The option to connect with the S2 COLD2 sales channel when online sales are needed.
Analytics
Review visits, traffic sources, enquiries, and conversions with the appropriate integrations.
Google Analytics · GA4 · Search ConsoleSEO
From a technical foundation to suggestions for further growth with your approval.
SEO THAT MATCHES YOUR NEEDS
Choose the level of support that works for you.
S2 can help with the technical foundation, deeper optimization, or growth suggestions. You approve changes before they go live.
SEO Basic
A technical foundation that keeps your website properly structured for search engines.
- Metadata and canonical tags
- Sitemap and robots.txt
- Basic structured data
- Redirects and indexability
- Search Console basics and performance
SEO Optimize
Optimization of the SEO layer and structure without changing the content visitors see.
- Titles and metadata
- Structured data
- Internal linking structure
- Image metadata
- Technical SEO; AEO/GEO where appropriate
SEO Growth
Content and page suggestions are prepared for your review and approval.
- Title and FAQ improvements
- Content expansion and new landing pages
- Local content and internal links
- Call-to-action suggestions
- AEO/GEO improvements where relevant
Suggestion awaiting your review
We found opportunities to improve.
Review suggestionApproveDecline
VisitsTraffic sourcesEnquiriesConversionsPopular pagesSEO progress
A VIEW THAT HELPS YOU DECIDE
You deserve to understand what you are paying for.
WebCrafter and S2 help you understand what is happening with your digital presence and which next step might make sense.
Actual data depends on the analytics integrations and settings enabled.
- A periodic review
- What has changed
- A suggested next step
S2 GROWS ALONGSIDE YOUR BUSINESS
We don't build a website and disappear.
As your business changes, your digital solution can develop with it.
S2 remains your technology partner.
A SIMPLE MODEL
Choose how involved you want the S2 team to be.
A clear monthly starting point, with room to discuss additional needs.
Prices shown are starting monthly rates. Annual pricing is not listed.
Core
For businesses, trades, and organizations seeking a professional and reliable digital presence.
- Website
- Hosting on S2 infrastructure
- Domain management
- S2 CMS and AI support
- Security and technical maintenance
- Basic analytics and SEO Basic
- S2 support
from€49/ month
Start with CoreMore involvement from the S2 team
Partner
For businesses looking for S2 to take an active role in developing their digital presence.
- Everything in Core
- Proactive recommendations
- SEO Optimize and deeper support
- Periodic results review
- More involvement from S2 specialists
- Planned visual and content updates
- Priority support
from€79/ month
Discuss the Partner packagePEOPLE ARE BEHIND THE AUTOMATION
Mission
For more than two decades, Starlight2 has developed software, business systems, and digital solutions. WebCrafter brings that experience into a simpler product for companies, entrepreneurs, and organizations.
- Architecture
- Development
- DevOps
- QA
- AI and automation
FREQUENTLY ASKED QUESTIONS
A few things to know before you begin.
How does WebCrafter work?
After signing up, you describe your business. WebCrafter helps analyze your needs and prepare three tailored directions; you choose one, and S2 builds and reviews the selected solution.
Does artificial intelligence run the entire process?
No. AI helps analyze information and prepare suggestions. You make the decisions, while the S2 team contributes to building, reviewing, and supporting the solution.
Can I update the website myself?
Yes. S2 CMS is for editing content, photos, services, and news. The AI assistant can help prepare changes for you to review before publishing.
Can I change the design later?
You can discuss visual and content updates with the S2 team. The scope depends on your package and agreement.
Is WebCrafter only for traditional businesses?
No. The structure can suit different businesses and organizations, including trades, local services, and sports clubs.
Who manages hosting and the domain?
Hosting on S2 infrastructure and domain management are included in the Core package.
Can I add e-invoicing, DMS, or online sales later?
Additional options can be considered based on your needs and availability. We confirm e-invoicing availability and specific integrations before activation.
What is the difference between SEO Basic, Optimize, and Growth?
Basic covers the technical foundation, Optimize provides deeper optimization without changing visible content, and Growth prepares suggestions for you to review and approve before publishing.
What happens after launch?
S2 remains available for support and further development. Recommendations and periodic reviews depend on your package.
READY TO TAKE THE FIRST STEP?
Tell us how your business works.
We'll shape a digital solution around it.
Create an account and we'll guide you through what comes next.
- Packages from €49 / month
- No technical skills needed
- Support from S2